Track Button Clicks With Google Tag Manager These are listed in Google’s documentation.įor clicks ( outbound clicks), these parameters are: GA4 will automatically send them with your turned-on event. You won’t have to name any event parameters here (we cover them later in the button tracking with GTM section). Turn on or off the feature for the right interaction. Then, click on the E nhanced measurement icon. To find these features, go to Admin → Data Streams If your outbound links or your file downloads are designed like buttons, and you intend to keep this setup long term, then the Enhanced measurements features for clicks can work for you. You’re only required to ensure that the options provided are either turned on or off. Google Analytics tracks clicks and other interactions through its Enhanced measurement features. However, be aware that these clicks are limited primarily to Outbound clicks (clicks on links that send visitors to another domain) and File downloads. GA4 can automatically track clicks easily without needing to code or go through the process we went through with GTM. This is perfect for tracking all types of clicks. But, you’ll be limited in what you can track. There is no coding and no need for a developer. There are 2 options to track clicks in GA4: How do I track button clicks in Google Analytics 4? Note that many buttons are just embellished links, therefore the chart works for buttons as well. The following chart will help you make that decision quickly. As a result, different methods will be needed to track different buttons.įirst, you should ask yourself whether you should use GA4 automatic click tracking capabilities or Google Tag Manager to achieve your task. This is because button clicks are not all built or coded the same way. Many GTM beginners (or intermediate users) have become frustrated trying to figure out how to track what appears to be a simple form of tracking. However, things can get tricky fast when dealing with different websites. Fortunately, this will be the case for your project. Ideally, tracking button clicks should be as easy as 1-2-3. How to Track Events with GA4 and Google Tag Manager The Google Analytics 4 Tutorial for Beginners The following are the best place to start: If some areas of this post seem too complicated, don’t worry, as you can catch up with our Google Tag Manager and GA4 tutorials. You should have basic knowledge of how tags and triggers work in GTM. Okay, let’s do this! How Do You Track a Click on a Button? (Prerequisites & Framework) □ Note: We’re specifically learning how to track button clicks here, but the methods also apply to tracking clicks in general. How Do I Add a Button Click Goal in Google Analytics.Track Button Clicks With Google Tag Manager.Track Button Clicks Without Tag Manager.How do I track button clicks in Google Analytics 4?. How Do You Track a Click on a Button? (Prerequisites & Framework). To save time, feel free to jump into the sections that fit your situation. In some cases, you will probably come back several times to this post to get the gist of it until it becomes second nature. The goal of this post is to inform you about click tracking, but there are areas to take into consideration and even highly technical challenges that cannot be avoided. In many instances, button click tracking is easy to set up.
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